Beware of store brands. This is similar to another story where store brand Walgreen's vitamins didn't have the amount of vitamin in them that the label said.
- The U.S. Food and Drug Administration doesn’t approve cosmetics before they’re sold and has never levied a fine for selling fake aloe.
- Aloe’s three chemical markers — acemannan, malic acid and glucose — were absent in the tests.
- In all the samples, lactic acid, a component that indicates degraded aloe vera, was absent.
- The four gels that Bloomberg had analyzed were Wal-Mart’s Equate Aloe After Sun Gel with pure aloe vera; Target’s Up & Up Aloe Vera Gel with pure aloe vera; CVS Aftersun Aloe Vera Moisturizing Gel; and Walgreens Alcohol Free Aloe Vera Body Gel.
The actual Bloomberg report.